Peach StateSalesLoft defined a new era for Atlanta’s tech sector by combining high-performance engineering with people-focused leadership. This strategy established the company as a dominant force in B2B sales engagement.
Peach State Tech
Tech Company
The sales engagement platform became one of Georgia’s standout growth stories in 2019.
Among Atlanta’s wave of enterprise-software startups, SalesLoft was one of the breakout names of 2019. Its platform—used by sales teams to track outreach, manage workflow, and increase conversion performance—saw rapid adoption as companies modernized their go-to-market operations.
The company’s growth accelerated after its major funding round the previous year, allowing it to expand engineering talent, deepen integrations, and sharpen its analytics tools. In an environment increasingly dominated by CRM giants, SalesLoft carved out a powerful niche.
The company’s emphasis on culture—often highlighted by founder Kyle Porter—became part of its identity, attracting both local talent and transplants from coastal tech markets.
By then, SalesLoft wasn’t just a startup. It was a pillar of Atlanta’s growing enterprise SaaS cluster, demonstrating that B2B software could scale, compete nationally, and remain rooted in Georgia.
The company’s success helped solidify metro Atlanta as a destination for cloud-software talent—setting the stage for even larger growth in the years that followed.
Peach State Tech
Tech Company
Connecting Georgia’s tech ecosystem with investors, entrepreneurs, and decision-makers.
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